SHISEIDO SENKA
PERFECT WHIP
NEW VARIANTS CAMPAIGN
Let’s get excited about:
Flawlessly cleansed and beautifully bare ‘suppin’ skin. Uji is the new buzzword for suppin skin as SENKA, Japan’s
No.1 brand from Shiseido launches two new Perfect Whip foam variants – Perfect Whip Fresh (Anti Shine) with Uji
Green Tea Essence and Perfect Whip White (Vibrant White) with Fuji Sakura Essence.
Project work scope:
Viva’s communication strategy and campaign work scope for Southeast Asia and Thailand included the conceptualisation
and creation of Above the Line assets, thematic and functional key visuals, TVC, online viral video, online content,
and in-store communications.